1-194-171 - National Motor Museum/Heritage Images

A 1934 Lancia Augusta. The Augusta was Lancia's attempt to get into the cheap car market. It sold well, more than any of their previous models. This car had no fixed pillar between front and rear doors. Vincenzo Lancia formed his own company in 1906, following a very successful racing career. Lancia is now part of the Fiat empire.