3-077-973 - The Print Collector/Heritage Images

The late Mr. Edward Lloyd, [founder and] Proprietor of the "Daily Chronicle" and "Lloyd's Weekly", 1890. Portrait from a photograph by Mr. T. Fall, Baker-street. 'Mr. Edward Lloyd... invented a system of shorthand in his youth. Having started in business as a publisher, he first brought out Lloyd's Weekly Miscellany and Lloyd's Weekly Atlas, which sold largely, and were the precursors of the Family Herald and other popular periodicals depending mainly on fiction. The law at that time prohibited the publication of anything unstamped at intervals of less than thirty days. Mr. Lloyd therefore produced a cheap monthly budget of news, which sold well, but was stopped by the Stamp Office. In 1842 he issued a penny illustrated weekly paper, dealing largely with books, theatricals, and gossip, but keeping the news within such limits as not to infringe the law. On Nov. 27, 1842, Lloyd's Weekly Newspaper was published, duly stamped, at twopence...Mr. Lloyd anticipated the removal of the paper duty by reducing the price of Lloyd's to a penny. The enterprise of Mr. Lloyd was further illustrated later in life, when he purchased the Clerkenwell News, a local journal, to transform it into an important newspaper, the Daily Chronicle'. From "Illustrated London News", 1890.